Top Dutch percussionist and great friend of mine, Jeroen De Rijk, came all the way from Amsterdam to Brooklyn, New York to perform for a most unusual organization.  It was the Lomographic Society that hired him along with three other musicians and a DJ. The Lomographic Society was founded by a couple of young Austrians that fell in love with this low tech Russian camera by the name of Lomo. Lomo is a metal bodied, auto exposure camera with manual film advance and manual focus (based on an estimation of the distance to the subject). What makes this organization created by Matthias Fiegl and his partner so unique is that they promote the idea that every moment in ones life is worth recording on film and that you don't have to go crazy over the details of exposure or composition. They even promote getting your film processed in the cheapest of places like a supermarket.

To support this concept, they created books and brochures that are graphically gorgeous, to showcase this concept of that every man/woman can be a great photographer and every moment is worth recording. The entire package was akin to religion. These guys exhibited a passion for their work that is similar to the passion that I have had for the last 40 years that has enabled me to create LP®, a company that few believed would ever be a serious endeavor.

I wish them great success with their work and may they continue to employ live musicians.